$55 million in sales achieved at $650 million community

The northernGold Coast’s leading waterfront land project, the $650 million Serenity 4212,has revealed a stunning $55 million in land sales during Covid – making it thecity’s best-selling land estate.

Serenity 4212,being developed in a joint venture by Brisbane-based Kinstone and Keylindevelopment groups, have defied the market as buyers look to stake their claimin the last waterfront land project on the northern Gold Coast.

Buyers arealso bracing for the massive infrastructure investment in the region includingthe ‘game changing’ $2 billion Coomera Connector and Cross River Rail projectswhich will significantly reduce travel time between Brisbane and the GoldCoast.

The salesresult – which includes first home buyers taking advantage of up to $40,000 ingovernment incentives – comes as Serenity accelerates its construction program.

The sales achieved at Serenity 4212 arereflective of the high interest witnessed across a number of luxury,off-the-plan apartment projects across the Gold Coast.

Such projects include the $74 million FlowResidences at Rainbow Bay by S&S Projects, which launched in July this yearand has just one of 22 apartments remaining; Spyre Group’s $77 million Naturaproject at Burleigh Heads, which sold 80 per cent of apartments on the weekendof launch; and the sell-out of Cru Collective’s $40 million Siarn project atPalm Beach.

Theconstruction of these projects will involve hundreds of builders andtradespeople employed over multi-year development programs – providing amassive boost to jobs on the Gold Coast post-Covid, helping to stimulate theeconomy at a vital time following the reduction or removal of JobKeeper in manyworkplaces.

Serenity4212’s sales campaign, which first commenced in April at the height of theCovid-19 lockdown, has seen 75 of the 110 waterfront blocks of land sold in thecommunity’s first release – Serenity Waters.

“The saleshave absolutely blown us away,” said Louis Cheung, Director of Keylin, whosejoint venture purchased the Serenity site last year in one of the city’sbiggest transactions of $50 million.

“We were veryconfident when we ran the ruler over this unbelievably pristine site that wewould secure some strong sales, but not to this extent so soon.

“What makes itall the more remarkable is that these sales have been achieved predominantlyduring Covid, and the lockdown period. This has told us there is very strongmarket awareness and interest in the finite supply of waterfront land on theGold Coast.”

Serenity 4212last month launched the community’s latest instalment, Serenity Green, acollection of 60 architecturally designed, 4-bedroom, 2.5-bathroom townhomes locatedwithin a secure and exclusive gated estate.

Serenity Green has received over 350 enquiries in just threeweeks and deposits for a third of the townhomes on offer. 

“With the townhomes priced from just $489,000 therereally isn’t much else on the market with the same level of offerings, in such abeautiful location that is so well priced,” said Tony Ashwin, of AshwinProperty which is marketing the project.

Brisbane-based landscaping company PenfoldProjects and construction company Golding Contractors have been operating onsite since April this year with much of the project’s land and civil works wellunderway.

Project Manager at Kinstone James Chou said Serenity4212 will become an exciting multi-year, multi-staged master-planned projectwhich will include retirement living, additional townhomes and a mini marinaprecinct with retail, dining and commercial spaces. 

“We’re proud of the success of SerenityWaters and Serenity Green and look forward to continuing to develop thisemerging community over the coming years,” said Mr Chou.

First settlements of the land release inSerenity is set to occur towards the end of this year.

For furtherinformation on Serenity 4212 visit www.serenity4212.com.au.

NewsfeedChris Campbell